posts during August 2010

Firefox at Blogher ’10

the Mozilla Hospitality Suite at BlogHer

Friday and Saturday, I and a few others were at the BlogHer ’10 conference in New York to promote Firefox Add-ons to more than a thousand bloggers in attendance. I had a great time and think our presence there was very effective.

This is the second event I’ve been to where we’ve focused on getting the word out about add-ons to consumers, the first being last year’s Renegade Craft Fair in San Francisco. Almost all of my time is spent talking with developers and other technical people, so getting the chance to talk to real people who use Firefox and add-ons is fun and educational. I get to learn about things that aren’t obvious to normal users and the problems they encounter.

I spent both days of the conference in our hospitality suite answering questions, telling people about Firefox, add-ons, and Personas, promoting the new BlogHer Toolbar, and showing off Firefox 4 features. Our suite was packed with bloggers all day both days; I’d estimate we saw at least 600 people come through, most of whom we had personal conversations with.